I'm not an agency. I'm not a template shop. I study what makes supplement brands win on Meta and TikTok - then I build the creatives, visuals, and product experiences that help them get there.
Most creatives focus on making your brand look good. I focus on making people stop scrolling, understand your product, and take action. That's why I start with the ad problem, the offer, and the customer psychology before creating a single visual.
I study Meta Ad Library data, hook rates, hold rates, and what actually drives purchases in the wellness space. My creative starts with strategy — not aesthetics.
Ad Psychology Supplement Buyer Behaviour Platform AlgorithmsEvery engagement starts with a creative audit. I identify exactly why your current ads are failing — before recommending a single visual. No guesswork.
Creative Audit Hook Analysis Gap IdentificationI use Blender to produce custom 3D visuals built around your ingredient story and hook strategy. No Canva templates. No stock scenes. Every frame is intentional.
Custom 3D Blender Hook-EngineeredEvery asset I deliver is engineered for A/B testing — multiple variants, clear hypotheses, and metrics you can actually read back to me after launch.
A/B Variants Testable Hooks Data-DrivenYou talk directly to the person building your ads. No project managers, no junior designers, no briefing chains. Just fast, sharp creative with full accountability.
Direct Access No Middlemen Full OwnershipAfter launch, I don't disappear. I analyse what the numbers tell us and adjust — so your creative gets sharper with every round, not stale.
Post-Launch Review Performance Loop Ongoing OptimisationEach concept below started with a specific ad failure — a low hook rate, a saturated angle, a product story no one was seeing. This is what solving that looks like.
Physics-based balance animation turns an abstract benefit (weight management) into something you can feel in a single frame.
Problem/SolutionMotion HookBenefit Visualised3-second shield-burst animation turns 'immune support' from a label claim into a visual event. Built for TikTok's first-frame algorithm.
Immune MetaphorTikTok HookBiological scale-shift metaphor communicates formula strength in a way no ingredient list ever could.
Strength MetaphorHigh RecallCinematic 3D product loop for Shopify product pages. Replaces static hero image with a rotating reveal that earns the purchase.
Product RevealShopify NativeSpeed-race metaphor communicates fast-acting formula in under 3 seconds — no voiceover required.
Speed FrameTikTok-NativeBuilt a fully 3D visual asset from a flat supplement label. Shows what's possible even without existing photography or 3D files.
Zero Assets RequiredProcess RevealBefore I build anything for a client, I study thousands of top-performing wellness ads. Here's what the data consistently shows.
of top supplement ads use motion or animation
Static images are the minority among ads running 30+ days. Motion is no longer optional — it's the baseline.
is the scroll decision window on Meta feeds
Your first frame has less than half a second to earn attention before a thumb moves on. The hook is everything.
higher CTR for 3D vs flat product photography
3D renders showing depth and dimension consistently outperform flat photography across every wellness category I've tested.
of winning ads use a pattern interrupt in 2 seconds
An unexpected visual — a metaphor, a scale shift, a transformation — is the single most reliable thumb-stop trigger.
longer creative lifespan for 3D vs static
3D animated ads fatigue slower — fewer creative refreshes, lower production costs, longer ROAS stability.
of top wellness brands now use 3D creatives
Brands that haven't made the shift aren't just lagging — they're being outbid in auction by brands with better creative scores.
After combing through Meta Ad Library data and dissecting what separates scaling brands from struggling ones, the same six mistakes keep showing up.
White-background product photos blend into the feed. They don't stop the scroll — they disappear in it. Motion wins.
Listing '3rd party tested' and '60 servings' doesn't speak to identity — it speaks to spreadsheets. Buyers don't buy features. They buy transformation.
Every brand is running the same shaky selfie testimonial. Audiences are fatigued. CTRs prove it. The feed has moved on.
Without a visual hook in the first 0.4 seconds, Meta's algorithm deprioritises your ad before it ever reaches a qualified buyer.
Canva-style 3D renders look plastic and low-effort — they damage trust faster than a bad review. Custom beats templated every time.
Ads built without a strategic framework produce inconsistent results. What worked once won't scale unless you understand why it worked.
I don't open Blender until I understand your customer, your formula, and exactly where your current creative is leaking money.
I start by reviewing your live ads — hook rate, hold rate, CTR, and creative fatigue signals. This tells me exactly what's broken before I suggest anything.
Ad Account Review Hook Rate Analysis Fatigue DetectionI study your formula and find the visual metaphors hidden in your science — the angles, transformations, and contrasts that make supplement benefits visceral and memorable.
Formula Deep-Dive Benefit Mapping Metaphor IdentificationI design the first-frame hook before building anything. The hook has one job: arrest a scrolling thumb in under 0.4 seconds. Everything else is secondary.
First-Frame Design Pattern Interrupt Thumb-Stop StrategyCustom 3D assets — no templates, no stock scenes. Each element is modelled, lit, and animated to tell your product story in a way no photograph ever could.
Custom 3D Modelling Cinematic Lighting Product AnimationEvery asset is cut and exported for Meta's auction, TikTok's spark system, and Shopify's checkout. Right aspect ratios, right durations, right specs.
9:16 / 1:1 / 4:5 Platform-Native Multi-Format ExportThe gap between a struggling campaign and a scaling one is almost always a creative problem — not a media buying problem.
Every engagement starts with a diagnosis. I don't recommend a service until I understand what's actually broken.
I audit your live ad account — creatives, metrics, angles — identify the three biggest gaps, and give you a prioritised action plan. This is where every engagement should start.
Ad Account Review Hook Analysis RoadmapCustom 3D animations built in Blender around your product, your ingredient story, and your hook strategy. Not templates — every frame is built for your specific audience.
Custom 3D 15s/30s Loops Multi-FormatTurn your formula into a compelling 3D story — molecules, absorption paths, benefit metaphors. Makes complex science feel tangible, credible, and memorable.
Science-Backed Educational Hooks Ingredient Metaphors5–10 3D ad variants per concept, formatted for Meta, TikTok, and Reels. Built for A/B testing with clear hypotheses for each variant so your media buyer knows what to watch.
5–10 Variants A/B Ready All Formats3D hero images, product reveal loops, and animated banners that upgrade your Shopify product pages from 'good enough' to conversion-ready.
Product Pages Collection Banners Email-ReadyA monthly retainer for scaling brands: New 3D concepts per month, built around your live data, with performance review and iteration after each round.
Monthly Retainer Data-Driven Scaling BrandsFill in the form and I'll review your current ads. You'll receive a report of what's failing and what a 3D fix looks like for your brand — no charge, no obligation.
I'll review your ads and respond within 24 hours.
I'll review your current ads, tell you exactly what's broken, and show you what scroll-stopping 3D creative looks like for your brand — before you spend another dollar on media.